News Releases

Toyota Reveals Exterior, Japan Price of Fuel Cell Sedan

Toyota Reveals Exterior, Japan Price of Fuel Cell Sedan

June 25, 2014
Toyota City, Japan, June 25, 2014—Toyota Motor Corporation has revealed the exterior design and Japan pricing of its hydrogen fuel cell sedan, first unveiled as a concept at the Tokyo Motor Show last year.
 
The car will launch in Japan before April 2015, and preparations are underway for launches in the U.S. and European markets in the summer of 2015.... more

NALEO Educational Fund Welcomes Toyota as Presenting Sponsor of the NALEO 31st  Annual Conference in San Diego

NALEO Educational Fund Welcomes Toyota as Presenting Sponsor of the NALEO 31st Annual Conference in San Diego

June 23, 2014
Los Angeles, Calif. (June 23, 2014) – The National Association of Latino Elected and Appointed Officials (NALEO) Educational Fund will welcome Toyota as presenting sponsor of the NALEO 31st Annual Conference in San Diego.  The nation’s largest gathering of Latino elected officials, the NALEO 31st Annual Conference runs from Thursday, June 26 to Saturday, June 28.  The 2014 Toyota Highlander Hybrid will also serve as the conference’s official vehicle. ... more

When Cars and Roads Communicate, Everybody Wins

When Cars and Roads Communicate, Everybody Wins

June 20, 2014
ANN ARBOR, MICH. (June 20, 2014) -- Hideki Hada has worked in the automotive industry since 1989. During that time, he has seen increased concern from the government and people when it comes to automotive safety. As these concerns have risen, Hideki’s have risen with them. That is why in 2004 he joined Toyota Technical Center (TTC) as a Senior Engineer for the creation of government –industry collaborative projects to develop new wireless technologies for advancing active safety systems. Ten years later, Hideki is the General Manager of the Integrated Vehicle Systems Department at TTC.... more

If Your Hybrid is Even More Efficient in the Future, Thank This Guy

If Your Hybrid is Even More Efficient in the Future, Thank This Guy

June 20, 2014
ANN ARBOR, Mich. (June 20, 2014) --  Eric Dede has always been interested in the future. Futuristic concepts such as space and astronautics have always consumed Eric’s attention. That’s how he ended up as a senior engineer for the University of Michigan’s Space Physics Research laboratory. It’s also why he is now a Manager of the Electronics Research Department (ERD) at Toyota Technical Center (TTC), where his main responsibilities are the development of elemental technologies for future hybrid vehicle power electronic systems. TTC, Toyota’s North American R&D center, is a division of Toyota Motor Engineering & Manufacturing, North America, Inc. (TEMA).... more

Toyota Continues to Be a Leader in Automotive R&D Patents

Toyota Continues to Be a Leader in Automotive R&D Patents

June 20, 2014
ANN ARBOR, Mich. (June 20, 2014)  – The United States Patent and Trademark Office issued 1,355 patents to Toyota’s innovative engineers and scientists in 2013.  The patents issued to Toyota companies further demonstrate Toyota’s commitment to ever better vehicles that achieve new environmental, innovation and safety technological advancements.... more

Toyota, Suppliers Disaster Relief Giving Nears $86,000

Toyota, Suppliers Disaster Relief Giving Nears $86,000

June 19, 2014
BLUE SPRINGS, Miss. (June 19, 2014) – In the aftermath of the April 28 tornado that struck Northeast Mississippi, Toyota asked how they could help those in need. The answer shaped itself in the form of almost $86,000 donated by Toyota, near site suppliers and team members.... more

Giving a Buzz ‘bout Bees

Giving a Buzz ‘bout Bees

June 18, 2014
Weather warms and bees buzz, a sure sign they’re getting down to business … pollinating the plant populace. And as the top population handling this serious undertaking, they’re getting a hand from Toyota.... more

Toyota Financial Services / Lexus Financial Services Support Our Nation’s Heroes and Their Families through Enhanced Military Rebate Program

Toyota Financial Services / Lexus Financial Services Support Our Nation’s Heroes and Their Families through Enhanced Military Rebate Program

June 18, 2014
TORRANCE, Calif., June 18, 2014 – Toyota Financial Services (TFS) / Lexus Financial Services (LFS), in partnership with Toyota Motor Sales and Lexus, announces the expansion of its longstanding Military Rebate Program; offering a $500 rebate* on all new Toyota and Scion vehicles, and a $750 rebate** on all new and Certified Pre-Owned Lexus vehicles.  Established to thank our troops for their service and dedication to defending our country, and to help them afford the car or truck they want, the program has offered rebates for eligible military personnel and inactive reserves since April of 2007.  The program has now been expanded to include retirees and veterans within a year of their (honorable) discharge, and household members of eligible qualifying military personnel.... more

Future Connected Cars & Roads to Improve Safety, Fuel Efficiency and Quality of Life

Future Connected Cars & Roads to Improve Safety, Fuel Efficiency and Quality of Life

June 18, 2014
WASHINGTON, D.C., June 18, 2014 – Vehicle to vehicle (V2V) and vehicle to infrastructure (V2I) communication, once thought to be an idea in the distant future, is finally here. Almost. 

?As cars become more connected to each other and the world around them, a new set of benefits and challenges have emerged. ... more

Toyota and Discovery Education Announce Students from Irvine Named Winners of the 2014 Toyota Teen Driver Video Challenge

Toyota and Discovery Education Announce Students from Irvine Named Winners of the 2014 Toyota Teen Driver Video Challenge

June 17, 2014
Silver Spring, MD (June 17, 2014) – Toyota and Discovery Education today announced that four teens from Crean Lutheran High School in Irvine, CA - Jenny Kim, Tyler Koski, Kevin Kim and Chase Masters – have been named the grand prize winners of the 2014 Toyota Teen Driver Video Challenge.... more

Uncharted Play 'Teams Up' With Toyota to Bring Social Invention Curriculum to Brazilian Children During the World’s Largest Soccer Celebration

Uncharted Play 'Teams Up' With Toyota to Bring Social Invention Curriculum to Brazilian Children During the World’s Largest Soccer Celebration

June 16, 2014
NEW YORK and TORRANCE, Calif. (June 16, 2014) — Uncharted Play, a social invention company best known for the SOCCKET, a soccer ball that harnesses kinetic energy from play for practical, everyday use, has joined forces with Toyota, the world's top automaker, to introduce UP’s Think Out of Bounds curriculum, aimed at encouraging social invention across the globe. ... more

Toyota Renotifies Owners of Certain Previously Recalled Vehicles

Toyota Renotifies Owners of Certain Previously Recalled Vehicles

June 11, 2014
TORRANCE, Calif., June 11, 2014 – Toyota Motor Sales, U.S.A., Inc. today announced that it will renotify owners of certain vehicles involved in an April 2013 safety recall for the front passenger airbag inflators installed in several models.  Toyota is modifying the remedy procedure.... more

Gone in Sixty Seconds: Americans Take Home a Camry Every Minute in May

Gone in Sixty Seconds: Americans Take Home a Camry Every Minute in May

June 09, 2014
TORRANCE, Calif. (June 9, 2014) – On average, Americans drove away in a new Camry every minute in the month of May. Nearly 50,000 owners placed their trust in Camry’s safety, reliability and long-term value.  ... more

Toyota and National Center for Families Learning Announce Second Round of Toyota Family Learning Grants

Toyota and National Center for Families Learning Announce Second Round of Toyota Family Learning Grants

June 06, 2014
Louisville, Ky. (June 6, 2014) – Toyota and the National Center for Families Learning (NCFL) today announced that community programs across the nation can submit initial applications for the prestigious Toyota Family Learning grants, which recognize innovation in engaging families in learning. ... more

Yellowstone...Where the Deer and the Antelope and the Prius Play

Yellowstone...Where the Deer and the Antelope and the Prius Play

June 04, 2014
Don’t get stuck in a “bear jam” is advice to live by for the 3 million annual visitors to Yellowstone National Park. But if you do become entangled in traffic caused by an elusive yet exciting bear sighting, take the time to chat up the ranger perched nearby in a Toyota Prius.... more

Buffalo and Bears and Batteries – Oh My!

Buffalo and Bears and Batteries – Oh My!

June 04, 2014
Torrance, Calif. (June 4, 2014) – The nation’s oldest National Park is ready for some new power.  Toyota Camry hybrid batteries will soon power the Lamar Buffalo Ranch field campus in Yellowstone National Park.  It’s a new lease on life for the batteries and new, zero emission, energy option for the Park.  Now that’s a “bear-able” solution! ... more

May 2014 Sales Conference Notes

May 2014 Sales Conference Notes

June 03, 2014
Toyota Division Group Vice President and General Manager Bill Fay and Lexus Group Vice President and General Manager Jeff Bracken review May 2014 sales.  ... more

Toyota Motor Sales Reports Best Month in Six Years

Toyota Motor Sales Reports Best Month in Six Years

June 03, 2014
TORRANCE, Calif. (June 3, 2014) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported May 2014 sales results of 243,236 units, an increase of 12.6 percent from May 2013 on a daily selling rate (DSR) basis. On a raw-volume basis, unadjusted for 27 selling days in May 2014 versus 26 selling days in May 2013, TMS sales increased 17 percent from year-ago month.... more

May 2014 Sales Chart

May 2014 Sales Chart

June 03, 2014

Toyota Motor Sales Issues May 2014 Sales Preview

Toyota Motor Sales Issues May 2014 Sales Preview

June 03, 2014
TORRANCE, Calif. (June 3, 2014) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported May 2014 sales results of 243,236 units, an increase of 12.6 percent from May 2013 on a daily selling rate (DSR). On a raw-volume basis, unadjusted for 27 selling days in May 2014 versus 26 selling days in May 2013, TMS sales increased 17 percent from year-ago month.
 
“Industry sales in May soared as consumer confidence improved and demand for new vehicles continued to strengthen,” said Bill Fay, Toyota division group vice president and general manager. “Toyota had its best month in six years led by strong Camry, Corolla and Hybrid sales.”
 
For additional sales information, visit twitter.com/Toyota.  
                                    
Full press release to follow by 10:30 a.m. PDT.... more

Toyota Education Initiatives in STEAM Innovation and AAPS  Prepare 2nd Round of Educational Visit to Singapore

Toyota Education Initiatives in STEAM Innovation and AAPS Prepare 2nd Round of Educational Visit to Singapore

May 30, 2014
ANN ARBOR, Mich. (May 30, 2014) – For the second year, Ann Arbor Public Schools staff members have been invited to join the Toyota Education Initiatives in STEAM Innovation (Toyota STEAM) program. This year, Superintendent Dr. Jeanice K. Swift will make the trip along with 20 other AAPS staff representing many from the district’s instructional and administrative levels. ... more

Toyota Produces First Car at New Kentucky Plant [1988]

Toyota Produces First Car at New Kentucky Plant [1988]

May 29, 2014
GEORGETOWN, KENTUCKY, MAY 26, 1988 -- Toyota Motor Manufacturing, U.S.A., Inc., today reached a major milestone at the new $1.1 billion automobile manufacturing complex in Georgetown, Kentucky. An internal employee ceremony attended by approximately 1,100 employees celebrated the first Toyota Camry produced in Kentucky using newly installed equipment, processes, and the dedicated efforts of an American work force.... more

Toyota Celebrates 10-Millionth Vehicle Made in Kentucky; First Camry Rolled Off Line at Georgetown Plant in 1988

Toyota Celebrates 10-Millionth Vehicle Made in Kentucky; First Camry Rolled Off Line at Georgetown Plant in 1988

May 29, 2014
GEORGETOWN, Ky. (May 29, 2014) – Avery Bussell Jr. always thought he’d be a farmer.  However, with times on the family farm a little tough in 1988, the 22-year-old threw his name into the mix for a job at a new company that was setting up shop 55 miles away – Toyota Motor Manufacturing, Kentucky (TMMK).

One small problem: he was one of over 100,000 others who were applying for about 3,000 jobs.... more

Change Agent: Toyota’s VP of African American Business Strategy is Locked In on a Changing Consumer Landscape

Change Agent: Toyota’s VP of African American Business Strategy is Locked In on a Changing Consumer Landscape

May 28, 2014
After James Colon received an honorary doctorate degree during Grambling State University’s commencement ceremony on May 9, he looked out at the Class of 2014.

It’s his job to predict what these students will want two, five, 10 years from now because he’s seen the stats: 98 percent of Toyota’s future growth will come from diverse ethnic backgrounds.... more

Save Some Green with Toyota, Lexus and Scion

Save Some Green with Toyota, Lexus and Scion

May 28, 2014
Los Angeles (May 28, 2014) – California drivers looking to save a buck are in luck! Toyota, Lexus and Scion took three of the top ten spots in the 2014 Green Car Guide, published today by the Automobile Club of Southern California.... more

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